Ragging is line endings when your type is not justified.

This example shows the breaking up of the slight convex shape in the first paragraph.

The last two paragraphs in the 1st example have become too top heavy, thus have been shortened in the 2nd sample for a softer visual effect.

Centered copy allows more freedom to line break for sense and ease of read.


All of the examples reflect the service we routinely provide for publication advertisement typography.

The goal is to avoid excessive hyphenation, convex or concave shapes created at line endings, and one word “widows.”

The end result should be less distracting to the reader eliminating unsightly gaps, with a more uniform visual effect as a whole.

Ideally, when possible, strive for a short, long, short, sequence in line lengths.